We work with you to identify what data you have and how it can be used without compromising your customers’ privacy and within legal and company limitations.
 

• Surveys – relationship, transaction surveys that can be linked to pseudonymised customers.
   

• KPIs – your internal data points that track the operations.
   

• CRM – customer demographics and history data
   

• Transactions – purchase and interaction history
   

• IoT – where relevant to measure things like waiting times
   

• 3rd party data – we have access via our partners like SITA to various data sets that can be used to enrich your own data
   

• …

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