Data Inputs
We work with you to identify what data you have and how it can be used without compromising your customers’ privacy and within legal and company limitations.
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Surveys – relationship, transaction surveys that can be linked to pseudonymised customers.
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KPIs – your internal data points that track the operations.
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CRM – customer demographics and history data
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Transactions – purchase and interaction history
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IoT – where relevant to measure things like waiting times
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3rd party data – we have access via our partners like SITA to various data sets that can be used to enrich your own data
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